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007 ELEMENTS

Willy Bogner and James Bond – a friendship that goes back almost fifty years and doesn't require big words. Instead, it's built on adrenalin. Now a new chapter of this legendary collaboration is being written in Sölden, Tyrol.

JAMES BOND EXPERIENCE

The story of BOGNER and Bond goes on! On the Gaislachkogel mountain in Sölden, where the James Bond Experience pays tribute to the filming location of Spectre. Video installations and exhibits tell the story of the iconic films.

SKI COLLECTION

Discover suitable styles from the current ski collection.

THE GRAND OPENING

A red carpet at an altitude of over 3,000 metres, walked along by prominent figures from the world of film, the original Miss Moneypenny – and of course by Willy Bogner. To honour the occasion, the BOGNER design team created stylish outfits for the museum staff. Highlights include a ski catsuit with matching down jacket, as well as a men's freestyle outfit available exclusively at the BOGNER store in Sölden.

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