Stories // Sport

My favorite Things

"Outside at every weather"

Felix Neureuther has got that special Fire + Ice spirit. Therefore it’s easy for him to get the right feeling across at the Bogner shootings perfectly: cool sportsmanship in combination with an alpine style – tough, authentic and also a little cheeky. For the Bogner magazine the skier picked out his favorite pieces from this season’s Fire + Ice collection again. He focused on high functionality, wearing comfort as well as a modern look.

His personal choice is an embodiment of the brand’s new philosophy: casual designs that are functional, thought through and reliable but are stylish and make its wearer look good at the same time. The result: favorite fashion pieces you can rely on – regardless of the outer wear duration.

1. How came the Bogner collaboration to life?
I have always felt a connection the brand and have known it for years. Therefore it felt like a natural step to work together. I can still remember watching the broadcasting of the Olympic Winter Games on TV as a child. The German athletes were entirely dressed in Bogner outfits and I thought to myself that I would love to be one of them as well some time.

2. How did you make your selection?
High functionality and a cool look were important factors. It was the mix between casual fabrics and sharp cuts that convinced me in the end.

3. Do you have any other interests besides skiing?
I simply love to be in the mountains. Usually I go for a hike from Höllental to the Zugspitze.

4. What is a greater challenge: winning or losing?
Sometimes you win, sometimes you lose. But unforseen events can occur at any time. There is always a wide range.

always in the mountains

It doesn't matter whether on the ski piste or on a local mountain trail – Felix Neureuther is always on the move. Therefore highly functional and stylish clothes are of great importance for him.

always in the mountains

Especially as skiing is a very fashionable discipline. Why is that so? „Skiing has got a specific rhythm and is very elegant“, he explains. The perfect look is a must when you want to feel good. With Felix’s favorite items such as cozy knit cardigans, colorful plaid shirts, functional jackets and comfortable hoodies, this should be a piece of cake!

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